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Social Media & Mobile Health
Seminar:
Social Media & Mobile Health
Speaker: Craig Hankins
Vice President, Digital Products
UnitedHealthcare
This Seminar offers ACHE Members 1.5 Qualified Education Credits
Learning Objectives
Seeking to unlock the value of new health technologies through a) Wearables, b) Apps, c) Messaging, Voice, and more.
Strategies on tying technology to health benefits and consumer decision-making.
Join ACHE-MN as speaker, Craig Hankins from UnitedHealthcare shares strategies in the commercial market on leveraging digital products to enhance the user experience, lower delivery costs, and improve quality and access to care.
Craig N. Hankins Bio
Craig Hankins holds the position of Vice President, Digital at UnitedHealthcare. Craig brings his passion for consumer health, product design and technology to advance innovations in health care that benefit all industry participants. Craig has led development of the award-winning Health4Me mobile application since inception to over 2 million downloads. Craig currently oversees UnitedHealthcare’s efforts to create a compelling personalized digital experience that enables its consumers to make smart health care choices. Prior to his current role, Craig managed UnitedHealthcare’s market-leading consumer-driven health and diabetes, and value-based products for several years. Craig combines his over 15 years of broad health care experience with expertise gained as a management and strategy consultant. He holds an M.B.A. from New York University’s Stern School of Business and a B.A. from St. Olaf College.
